American Terry Supply

American Terry Supply is a premier supplier of top-quality terrycloth products, specializing in custom towels, robes, and fabrics for various industries, including hospitality, retail, and healthcare. Their commitment to delivering durable, luxury-grade textiles has earned them a strong reputation in the market.

Expertise

Shopify Development

Inventory Management

Branding

Store Design

Marketing

Graphic Design

Challenges

Limited Digital Reach: American Terry Supply’s online visibility was minimal despite offering premium products.

Intense Industry Competition: Competing with local and global textile suppliers posed a significant challenge.

Conversion Issues: Their website design wasn’t optimized to convert visitors into leads.

Our Approach

Targeted SEO Campaign: Focused on niche keywords such as “custom terrycloth towels” and “wholesale terrycloth fabric supplier” to improve organic traffic and rankings.

Website Overhaul: We streamlined the website, improving navigation and responsiveness, while incorporating strong CTAs to enhance lead generation.

Paid Ad Campaigns: Developed highly targeted Google Ads and LinkedIn campaigns aimed at industry-specific businesses, generating relevant leads and raising brand awareness.

Engagement-Driven Content: Created informative blog posts, customer testimonials, and detailed product showcases to engage visitors and build trust.

Market Introduction: Leveraged social media, Google Ads, and LinkedIn to raise awareness about their quality products in a competitive market.

Key Achievements

300% Growth in Organic Traffic: Targeted SEO strategies led to a dramatic increase in website visits.

500+ Qualified Inquiries: The optimized website and targeted ads generated more than 500 product inquiries from potential clients.

Competitive Edge: Achieved prominent rankings for key terms like “wholesale terrycloth supplier” and “custom fabric products.”

Higher Customer Interaction: Improved user engagement with a 40% increase in time spent on the website and higher click-through rates on product pages.